


BOLDLY GO.
CAPABILITIES
BRANDING
Brand Strategy & Structure
Brand Positioning
Logo & Identity
Corporate Naming
Tagline & Messaging
Brand Systems
STRATEGY
Marketing Strategy
Strategic Concepting
Audience Targeting
Research & Analysis
Marketing Automation
Social & PR Strategy
CREATIVE
Creative Direction
Art Direction & Design
Copywriting
Video Direction
DIgital/UI Design
Implementation
HUGH FIREBAUGH
Strategist... Creative... Advernaut
I coined the term “advernaut” to describe my passion for exploration when it comes to branding, marketing and communication. It’s the blend of strategic thinking and creative vision, with healthy doses of insight, ingenuity and excitement thrown in. It’s having the knowledge and experience to know proven tactics but also the courage and sense of wonder to pioneer new ideas. It’s being able to take the 50,000 foot view to see the big picture but also knowing which buttons to push to make it happen. No matter what the marketing mission, you’ll see my proven expertise from prep to launch to landing.
Beam aboard and let’s start the journey.
MISSION ARCHIVE
Follow the link below to see a few of my past projects.
Able&Co. projects are password protected. Please request a link to see work between 2012 - 2020.
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“Hugh has the amazing ability to visualize a brand for a company and make it come alive. His strategic thinking and unique ability to drill down to what’s important for a company’s brand image is second to none.”
JENNIFER EBERLE
VICE PRESIDENT – HIGHNOTE
ABOUT

I am a brand strategist and creative director with over 20 years experience producing award-winning work across a wide variety of mediums including print, digital, video, events and much more. My true passion is creating solutions and stories for clients. I love weaving together a cohesive message from seeminly unconnected pieces. I have had experience both on the creative side and the strategic/account side, which gives me a unique perspective and a desire to bridge the two effectively. It all comes together to create BIG PICTURE thinking that meets both strategic and creative demands while maximizing efficiency.










